Los Naranjos GC
1. Background
The course manager wants to improve the customer experience to increase the sale of Green Fees.

Industrial sector
Golf
Services provided
Programa VET 4
2. Service
Behaviours are analysed and measured to improve the customer experience. Our methodology is then used to implement them in the service.
3. Results
Improved expertise in specialised auditing (59club). Increased use of key behaviours.
4. Data
Recognition with “Golden Flag” by 59club. More than 54000 Pay&Play players.
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